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<channel>
	<title>Daniel Pommella - Graphic Artist and Director</title>
	<link>http://www.danielpommella.com</link>
	<description>Daniel Pommella - Graphic Artist and Director</description>
	<pubDate>Fri, 30 Sep 2011 21:42:53 +0000</pubDate>
	<generator>http://www.danielpommella.com</generator>
	<language>en</language>
	
		
	<item>
		<title>INTERAC - Flash Tutorial</title>
		<link>http://www.danielpommella.com/INTERAC-Flash-Tutorial</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/INTERAC-Flash-Tutorial</comments>
		<pubDate>Fri, 30 Sep 2011 21:42:53 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

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		<description>Internet video for Interac, presenting their new product " Interac - Flash". This is a new and convenient way of paying your stuff without having to use bills, coins and traditional debit/credit cards procedures.
An explanatory and comic spot, narrated from the point of view of a wallet tired of carrying coins.
Our strategy was to keep the design visually minimal and graphic as possible, relying on unexpected twists, snappy animation timing, and quick transitions to establish and maintain the pace.





Credits

Client - Interac
Agency - Agency59
Agency CD - John McIntyre
Agency Producer - Bob Kirk
Production Company - Tendril Design+Animation Inc.
Creative Directors - Alexandre Torres, Chico Jofilsan, Chris Bahry, Daniel Pommella
Directors - Chico Jofilsan, Daniel Pommella
Design - Chico Jofilsan, Cristiane Ly, Daniel Pommella
Executive Producer - Kate Bate
Producer - Anne Deslauriers
Music &#38; Sound Design - John Black of CypherAudio
3D Modeling - Rowan Simpson
3D Animation - Marcin Porebski, Kevin Vriesinga
2D Animation - Gabriel Rocha, Andrew Vucko
Lighting &#38; Render - Steven Hollman
Compositors - Leo Mateus, Gabriel Rocha, Andrew Vucko</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Vida Sobre Rodas - Opening Titles</title>
		<link>http://www.danielpommella.com/Vida-Sobre-Rodas-Opening-Titles</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/Vida-Sobre-Rodas-Opening-Titles</comments>
		<pubDate>Thu, 07 Jul 2011 20:09:14 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">1451145</guid>
		<description>Opening titles for the documentary "Vida Sobre Rodas", the first feature film about skateboarding made in Brazil. Produced by Goma Filmes, directed by Daniel Baccaro, and distributed by Buena Vista Internacional. The film follows the trajectory of the last decades of skateboarding in Brazil, its breakneck growth and technical development through the eyes of all who participated in this revolution. The film also includes stories of four of the biggest idols in the sport today: Bob Burnquist, Sandro Dias, Lincoln Ueda and Cristiano Mateus.
Testimonials and pictures of skaters, journalists and businessmen form a mosaic that depicts the obstacles overcome by the skate, one of the most popular sports in Brazil.






Opening Titles Credits

Production Company - Goma Filmes / Lobo
Film Director - Daniel Baccaro
Creative Direction - Daniel Baccaro, Daniel Pommella e Mateus de Paula Santos
Art Direction - Daniel Pommella e Mateus de Paula Santos
Animation Direction and Design - Daniel Pommella
Music - Daniel Ganjaman e Mauricio Takara
Executive Producer - Jean Paulo Lasmar </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>INFINITO - Logo Animations</title>
		<link>http://www.danielpommella.com/INFINITO-Logo-Animations</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/INFINITO-Logo-Animations</comments>
		<pubDate>Fri, 01 Jul 2011 23:10:12 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">1672638</guid>
		<description>


Credits

Executive Production - Alberto Lopes &#38; Sérgio Salles
Creative Direction - Rodrigo Ribeiro &#38; Mateus de Paula Santos (Lobo), Chico Jofilsan &#38; Daniel Pommella (Pitú)
Production - Lobo &#38; Pitú
Head of Production - Loic François Marie Dubois
Producer - Patrizia Fanganiello

Direction - Chico Jofilsan &#38; Daniel Pommella
Art Direction / Design - Chico Jofilsan &#38; Daniel Pommella
2D Animation - Pitú

Client - Infinito (Argentina) Turner Broadcasting System Latin America Producer
Client Art Director - Paulo Santonocito
Client Coordination - Andres Dacharry
Client Channel's Manager - Felipe De Stefani
Client Post Production - Lucas Maccione </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>INFINITO - IDs</title>
		<link>http://www.danielpommella.com/INFINITO-IDs</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/INFINITO-IDs</comments>
		<pubDate>Fri, 01 Jul 2011 21:48:53 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">1672493</guid>
		<description>
Pitú ( Partnership between Daniel Pommella and Chico Jofilsan) was invited by Lobo to develop the 2011 generic pack for the Argentinean broadcast network INFINITO. We have participated on the 2009 network branding redesign while working at Lobo and we were glad to be involved on this second round.
The client briefing on the 4 new generic IDs was to keep the 2009 looping idea that relates directly to the name INFINITO. With that in mind we have created scripts based on the simple idea of a “fake close-up”. This “fake close-up” takes us back to the beginning of the action starting up all over again on a slightly different environment. The creative process first started from tests using cell phone cameras before shooting with professional cameras, cranes and gadgets.


ID - Ajedrez l Chess



ID - Taza l Mug



ID - Caja l Box



ID - Cuarto l Bedroom



Credits

Executive Production - Alberto Lopes &#38; Sérgio Salles
Creative Direction - Rodrigo Ribeiro &#38; Mateus de Paula Santos (Lobo), Chico Jofilsan &#38; Daniel Pommella (Pitú)
Production - Lobo &#38; Pitú
Head of Production - Loic François Marie Dubois
Producer - Patrizia Fanganiello

Direction - Chico Jofilsan &#38; Daniel Pommella
Cinematographer - Pierre de Kerchov
Art Direction / Set Design - Adriana Faria
Costume Design - Bianca Scorza
Head of Production - Guilherme Valiengo
Art Direction / Design - Chico Jofilsan &#38; Daniel Pommella
2D Animation and Composition - Pitú
Tracking - Ptú
3D - Nitro

Client - Infinito (Argentina) Turner Broadcasting System Latin America Producer
Client Art Director - Paulo Santonocito
Client Coordination - Andres Dacharry
Client Channel's Manager - Felipe De Stefani
Client Post Production - Lucas Maccione</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>OES - Do The World a Favour</title>
		<link>http://www.danielpommella.com/OES-Do-The-World-a-Favour</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/OES-Do-The-World-a-Favour</comments>
		<pubDate>Tue, 09 Nov 2010 18:44:56 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">768181</guid>
		<description>


A 30 second spot to promote the new electronics recycling program in Ontario, Canada. A collaboration between Tendril, Pitú and Cypheraudio.

Pitú were joining forces with Tendril to develop this project and we were all excited about the synergies this new partnership would create. The project was born with all the right ingredients. We had a creative carte blanche, a smart and supportive client, a worthy cause, and a schedule that wasn't going to kill us.

John Black of Cypheraudio also got involved very early in the process, designing sounds a rhythm track intended to evoke both obsolete, malfunctioning electronics and the strong mechanical rhythm of industrial machinery.

Once we had the storyboard, the animatic and the style approved, Chico Jofilsan and Daniel Pommella flew to Toronto, Canada to participate more closely through the animation process. In the end we managed to deliver the spot a day ahead of schedule, all while still leaving time to hit the bar nearly every night during the process. Though we jokingly refer to it as the 'Citric Tokyo Nightmare', this project was a dream for everyone involved.


Credits

Client - Ontario Electronic Stewardship
Agency - Agency59
Agency CD - John McIntyre
Agency CW/AD - Ketan Manohar and Chad Burnie
Agency Producer - Bob Kirk
Production Company - Tendril Design+Animation Inc.
Directors - Daniel Pommella, Chico Jofilsan and Tendril
Art Direction - Chico Jofilsan and Daniel Pommella
Design - Alexandre Torres, Chico Jofilsan, Chris Bahry, Daniel Pommella and Vini Nascimento
Executive Producer - Kate Bate
Producer - Anne Deslauriers
Music &#38; Sound Design - Cypheraudio
3D Modeling - Alexandre Torres, Chico Jofilsan, Daniel Pommella and Vini Nascimento
3D Animation - Luis Guilherme, Marcin Porebski and Vini Nascimento
2D Animation - Chico Jofilsan and Daniel Pommella
2D FX Animation - Luis Guilherme
Lighting &#38; Render - Alexandre Torres and Chris Bahry
Compositors - Chico Jofilsan, Chris Bahry and Daniel Pommella</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>GMC</title>
		<link>http://www.danielpommella.com/GMC</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/GMC</comments>
		<pubDate>Tue, 21 Sep 2010 16:16:45 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[styleframes, pitch]]></category>

		<guid isPermaLink="false">527313</guid>
		<description>Pitch for GMC developed in a partnership with Tendril.
The idea here was to show  a touch screen surface comming to life, 
unfolding into the space and turning into an interactive diorama.
The hands would push, pull and touch elements, guiding and helping them 
animate onto the screen. 


&#60;img src="http://payload.cargocollective.com/1/1/35201/527313/gmc01.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/1/35201/527313/gmc01_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/35201/527313/gmc02.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/1/35201/527313/gmc02_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/35201/527313/gmc03.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/1/35201/527313/gmc03_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/35201/527313/gmc04.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/1/35201/527313/gmc04_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/35201/527313/gmc05.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/1/35201/527313/gmc05_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>CUB3</title>
		<link>http://www.danielpommella.com/CUB3</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/CUB3</comments>
		<pubDate>Tue, 21 Sep 2010 16:09:15 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">421053</guid>
		<description>

Experimental project.
Responsible for art direction, design, 3d modeling
and animation. Developed at Dinamo Digital in 2006.
Co-directed and edited by Beto Araujo.
Soundtrack based on "Binedump" by Flashbulb.
Year: 2006

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Goma Filmes</title>
		<link>http://www.danielpommella.com/Goma-Filmes</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/Goma-Filmes</comments>
		<pubDate>Tue, 17 Aug 2010 18:19:49 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion ]]></category>

		<guid isPermaLink="false">574618</guid>
		<description>


Logo animation developed for Goma Filmes.

Direction/Design/Animation - Daniel Pommella
Soundesign - Paulo Beto </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Projeto Renascer</title>
		<link>http://www.danielpommella.com/Projeto-Renascer</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/Projeto-Renascer</comments>
		<pubDate>Tue, 29 Jun 2010 16:30:20 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">422786</guid>
		<description>Instituto Renascer is a brazilian non-profit organization that helps children since 1991. 
Dinamo Digital was invited to create 2 spots for their TV campain that had the objective to introduce the institution to the main public, telling about their work and true stories through those films.



Client: Instituto Criança Renascer
Direction: Ricardo Carelli
Art Direction: Daniel Pommella / Vitor Cervi 
Animation: Daniel Pommella / Vitor Cervi 
Produced by: Dinamo Digital
Year: 2007 

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Big Mama</title>
		<link>http://www.danielpommella.com/Big-Mama</link>
		<comments>http://www.danielpommella.com/following/danielpommella.com/Big-Mama</comments>
		<pubDate>Tue, 29 Jun 2010 16:30:18 +0000</pubDate>

		<dc:creator>Daniel Pommella - Graphic Artist and Director</dc:creator>
		
		<category><![CDATA[motion]]></category>

		<guid isPermaLink="false">425273</guid>
		<description>Big Mama is a production company based in New York.
By the time they started working,  Dinamo Digital was commissioned to develop this spot that I had the opportunity to draw and animate in 2005.
As They work as an agency for young film directors, my friend Ricardo Carelli and I decided to play with this italian "Mama" culture as the name suggests resulting in
this funny analogy with the directors as kids having a meal together.

 


Client: Big Mama
Direction: Ricardo Carelli / Daniel Pommella
Art Direction: Daniel Pommella
Animation: Daniel Pommella / Lincoln Lima
Produced by: Dinamo Digital
Year:2004 </description>
		<wfw:commentRss></wfw:commentRss>

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